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Stone Cold Steve Austin Reveals Why He Never Got A Beer Sponsorship During The Attitude Era

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• Stone Cold Steve Austin Reveals Why He Never Got A Beer Sponsorship During The Attitude Era

WWF Legend Stone Cold Steve Austin is known for drinking beer and kicking a$$.

During an appearance on the BrewBound Podcast, Austin explained why he never got a beer sponsorship during his run at the top in the World Wrestling Federation during the Attitude Era.

Below is what The Texas Rattlesnake said:

“Well, it was an option, we actually pitched a beer company, and I won’t name their name. But we’ve all heard of them, and they’re very popular.

I just think it was due to the fact that I was very aggressive, maybe a little controversial.

My mother used to tell me, ‘Steven, if you were on TV when you were a kid, I wouldn’t let you watch you.’

So, I just think what I was doing was very cutting edge, it was very edgy. And that was the tip of the spear as far as the Attitude Era is concerned.

So, I just don’t think I was someone’s idea of what a role model for their beer would look like at that time.”

Austin finally got to drink his own beer, Broken Skull Lager, at a WWE event – WrestleMania 38. Below is what Austin said about it:

“I have drank everybody’s beer in the past. I’ve been drinking beer my whole life, and I don’t speak technical beer language.

But, we have given all those other brands a little bit of a rub by using their beer. So, to go out there and drink our own beer was very satisfying.”

Also Read: Stone Cold Steve Austin Explains Why He Drank A Lot Of Beer During His WrestleMania 38 Match

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• ON THIS DAY IN WWF HISTORY (April 20, 1998) – WWF RAW IS WAR

On this day in 1998, the World Wrestling Federation aired another LIVE episode of their weekly TV show ‘WWF RAW IS WAR’.

It was broadcasted from the Nassau Coliseum in Long Island, New York and featured matches, interviews & storyline segments on the road to the ‘WWF In Your House 21: Unforgiven’ PPV.

Here’s the match-card:

1. Long Island Street Fight: Faarooq vs. Kama Mustafa

2. Dan Severn vs. Mosh

3. Bradshaw vs. TAFKA Goldust

4. Terry Funk & Too Cold Scorpio vs. The New Midnight Express

5. D-Generation X vs. LOD 2000 & Owen Hart

6. Dude Love vs. Steve Blackman


        
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