Former WWF & WCW writer Vince Russo has asserted that he came up with the Brawl For All concept in response to JBL bragging in the locker room that he could beat anyone in a real fight. Russo said he created the idea to challenge JBL’s claim.
On the Something To Wrestling With podcast, JBL had the following to say about Russo’s claim:
“That’s 100% bullsh*t. He said that for years. Nobody at that time thought that was true. Talk to Bruce, talk to Bob Holly, talk to Butterbean. No one at that time thought that was true.
We had two UFC Champions in our dressing room. If I’m saying I can whoop the whole world, I don’t doubt I said it. We said all kinds of crazy stuff back then; we loved to talk smack; we loved to talk sh*t in the dressing room.
Shamrock was sitting right there. There’s no way I’m meaning something like that. You got Undertaker, you got Godfather, you got the Harris boys, you got Blackman, you got Bob Holly. We didn’t know Bart could knock out the entire world. We knew Bart was a tough guy, so none of that as far as being real, no. Good Lord, no.
I think what happened is that Russo left and went to WCW. After he left WWE, WWE went through the roof, WCW went bankrupt, and he spent the next 25 years of his life in, there’s nothing else you could say, but abysmal failure. Nothing he’s touched is still around. Everything he’s touched has gone either bankrupt or gone under. He’s not welcome back at any place he has been.
My thought is that he came up with this idea of the Brawl for All like he came up with Viagra on a pole match, Judy Bagwell on a pole match, and Dave Arquette to be champion. He came up with some of the worst ideas in the history of wrestling. He’s done it consistently.
Eventually he just said, ‘Oh, I’m gonna blame it all on Bradshaw. Oh, I did that just to get Bradshaw’, so that’s what I think. Nobody at the time thought that was the case, and I don’t think anybody now really thinks that’s the case. Russo, he makes Bobby Jaggers look truthful. The guy can’t tell the truth. That to me is 100% preposterous.”
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