The following statement was issued by Dwayne “The Rock” Johnson’s Seven Bucks Productions:
Seven Bucks Productions And Spike TV Announce “ROCK THE TROOPS” Global Event
NEW YORK, June 6, 2015 /PRNewswire/ — Seven Bucks Productions, co-founded by Dwayne Johnson and Dany Garcia, has joined forces with Spike TV and Casey Patterson Entertainment to create “ROCK THE TROOPS,” a grand scale music and entertainment event to celebrate and entertain deployed US Troops serving overseas. The Spike Original Special will be filmed at a Military Base overseas, location to be announced in the coming months. “ROCK THE TROOPS” will bow on Veterans Day 2016.
The star-studded event will feature live performances from headliners from the worlds of music, movies, comedy, sports and more.
“Dwayne Johnson has always made supporting the brave men and women serving overseas a priority throughout his career. Our Mission is to honor, inspire and entertain in an epic way, as only The Rock can. He’ll bring all the heart, humor and big-bad energy that the world loves him for, to this show. I couldn’t have more dedicated partners than Dwayne, Dany and the Seven Bucks team for this very worthy event,” said Casey Patterson, Executive Producer.
“Supporting troops and veterans is part of Spike’s DNA,” said Spike TV’s President Kevin Kay. Spike has actively supported America’s heroes throughout the last decade from helping to build a hospital for troops with brain injuries, to the “Hire A Vet” campaign, to the VOW initiative focusing on veterans’ health and wellness.
“The Seven Bucks team and I are honored to help create this special project that is going to give back to our troops and thank them for all their dedication, bravery and sacrifice,” said Johnson. “We are going to make something truly monumental,” added Garcia.
Spike and Seven Bucks Productions announced a development deal at the Spike Upfront presentation to advertisers and press in March. This is the first special event announced as part of the deal.