WWE News

Lars Sullivan Apologizes To The New Day For Racist Comments

The New Day WWE

• OLD SCHOOL HISTORY (May 11, 2000) – WWF SmackDown!

On this day in 2000, the World Wrestling Federation aired an episode of their weekly TV show ‘WWF SmackDown!’.

It was pre-taped at the New Haven Coliseum in New Haven, Connecticut and featured pre-taped matches & storyline segments on the road to the ‘WWF Judgment Day 2000’ PPV.

Here’s the card:

1. T & A vs. Dudley Boyz

2. Chris Benoit vs. The Godfather

3. Dean Malenko vs. Chyna

4. Edge, Christian & Kurt Angle vs. The Hardy Boyz & Chris Jericho

5. WWF Hardcore Title: Crash Holly vs. British Bulldog

6. Handicap Match: Big Show vs. Dudley Boyz

7. Eddy Guerrero vs. Perry Saturn

8. Elimination Match: Triple H, Road Dogg & X-Pac vs. Too Cool & Rikishi

WATCH: Awesome Sideview Of Paige’s Juggs:

• Lars Sullivan Apologizes To The New Day For Racist Comments

As we noted earlier, WWE is receiving pressure from a sponsor due to controversial comments made by Lars Sullivan.

A Reddit user ‘Snitchboy’ emailed Mars Wrigley Confectionery (which is one of WWE’s sponsors) regarding the controversial comments Lars Sullivan made on a Bodybuilding forum back in the day.

Below is what the Reddit user wrote in the email:

“Dear Snickers, one of the companies you sponsor, the WWE is heavily featuring a wrestler by the name of Lars Sullivan (portrayed by Dylan Miley) who has made many internet comments praising mass shooters, espousing hatred and mocking black, mentally ill, and gay people. Does that represent Mars as a company? If so, I’ll have to choose a different snack brand that more identifies with American values.”

Mars Wrigley Confectionery replied the following:

“Dear Loyal Consumer,

Thank you for reaching out to Mars Wrigley Confectionery with your comments.

We learned of Lars Sullivan’s comments recently and share in your shock and disgust. As a values-based company, we find his behavior abhorrent and unacceptable. We have engaged the WWE to discuss this situation and seek to understand what actions they will take to swiftly address this matter.

We hope this information is helpful and wish you a great day!

Your Friends at Mars Wrigley Confectionery”

As we noted before, Lars issued the following statement regarding his comments:

“There is no excuse for the inappropriate remarks that I made years ago. They do not reflect my personal beliefs nor who I am today, and I apologize to anyone I offended.”

According to Bryan Alvarez of the Wrestling Observer, Lars also reached out to The New Day and apologized to them.

Lars already apologized to WWE officials for this months ago and this case was closed for them right then and there.

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